II. Core Competitiveness
1. Integrated Industry Chain Ecosystem
- R&D: In collaboration with the College of Materials Science, Zhejiang University, Ruopei has established a joint laboratory and holds 12 invention patents. The company has developed industry-leading nano UV-resistant materials and intelligent temperature-controlled dyeing technology. With a dedicated mold design team, Ruopei possesses over 1,000 sets of proprietary molds and maintains strict manufacturing standards for every product.
- Product Portfolio: The company offers around 15 product categories, including artificial grass, turf balls, vertical gardens, flower baskets, wreaths, artificial trees, potted plants, fences, vines, artificial animals, and Christmas decorations—totalling over 3,000 product models.
- Production: Equipped with over 100 advanced fully automated injection molding machines, the company has realized an intelligent production process covering raw material modification to final product assembly.
- Quality Control: Ruopei is certified under the ISO9001 Quality Management System and has implemented a three-tier quality inspection process. Products comply with international standards such as EU CE and US ASTM certifications.
2. Differentiated Product Matrix
- Premium Custom Series: Utilizing real-tree molding technology, Ruopei recreates over 300 plant forms, with individual products priced up to RMB 28,000.
- Modular Landscaping System: Pioneering the concept of 'Plant LEGO,' the company offers modular combination solutions tailored for fast deployment in commercial spaces.
III. Innovation and Development Philosophy
1. Sustainability Practices
- Eco-friendly Materials: Over 90% of products use recyclable materials, reducing annual carbon emissions by 1,200 tons.
- Circular Economy Model: A recycling system for used products has been established, achieving a material reuse rate of 75%.
- Green Manufacturing Standards: The factory is certified under the ISO14001 Environmental Management System, with photovoltaic power accounting for 40% of energy usage.
2. Digital Transformation
- Industrial Internet Platform: The deployment of a Manufacturing Execution System (MES) enables full-process traceability, shortening order delivery cycles by 40%.
- Cross-border E-commerce Network: A diversified sales strategy has been established through independent websites, Amazon, and Alibaba International, with online business accounting for 65% of total sales.
IV. Future Outlook
Ruopei will continue advancing its “Technology + Art + Ecology” strategic vision. The company plans to invest RMB 120 million to build an intelligent manufacturing base, focusing on AI-based plant form modeling and biodegradable material development. By 2028, Ruopei aims to achieve annual sales exceeding RMB 500 million, positioning itself as a global benchmark in the artificial greenery industry—bringing the beauty of nature into everyday life and fulfilling its mission of Decorating a Beautiful Life.